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GA4 vs UA: Some New Features to Help You Build Better Marketing Strategies

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Take a look at this deeper dive into some of Google Analytics 4 new features that set it apart from Universal Analytics.
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Google Analytics 4: Five Reasons You Should Embrace It

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https://youtu.be/XQgi7eRoyHw The year was 2012. The iPhone 5 was just released and boasted a stunning eight-megapixel camera. Facebook decided to purchase a fun little photo-sharing app called Instagram and acquired all 13 of its employees…
Ingenium Website on monitors

Chartwell Agency Designs New Website for Ingenium Aerospace

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Chartwell Agency, an award-winning marketing firm based in northern Illinois, recently designed a new website for Ingenium Aerospace creating a solid foundation and communications structure to grow its marketing materials to reach more clients,…
marketing award Marcom

Chartwell Agency Receives Eight MarCom Awards

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Chartwell Agency, an award-winning marketing firm based in northern Illinois, recently earned eight MarCom Awards from the Association of Marketing and Communication Professionals (AMCP). The MarCom Awards honors excellence in marketing…
laptop on desk showing web design

Insights from a Recent Website Redesign

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There is more to website redesign than good looks. The construction of your website has to be innovative, be held to the latest SEO standards, with impactful messaging, and have rock-solid functionality. When designing a website, you must become…
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Not an Online Brochure – Writing Website Copy That Works!

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At Chartwell Agency, we do more than design and develop beautiful websites – we also write the website copy. Why? Writing website copy is a specialized style of marketing content development that is part science, part artform. Understanding the user experience, following best practices for consistent content presentation, telling a story, and driving a call to action across multiple display variables represent just a few of the challenges for web copywriters. Here are a few tips to write website copy that really works.

The WWW (WHY? WHAT? WHO?) of Website Development

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https://youtu.be/hgcwG7MGtuw Websites are the core of most businesses’ brands. They are a portal for people to know and understand who you are, what you do, why you do it, and what you can do for them. As digital and virtual engagement…
credit union marketing teams working around a table

Top Reasons Your Credit Union Marketing Team Can Benefit from an Agency

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This past week, the Chartwell financial marketing team attended the 2022 Marketing Association of Credit Unions (MAC) Conference. It was an amazing experience to network with some of the best and brightest credit union marketing teams across…

Online Search Behaviors: Tips to Help People Find You

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When people search online, regardless of what browser they use, they will end up on a Search Engine Results Page (SERP) and must sift through the results to find what they’re looking for. How do they do that and, more importantly, how do they find you?
Multiple smart phones showing BioFoward Wisconsin initiatives

Chartwell Agency Completes Redesigned Website for BioForward Wisconsin

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Firm’s Expertise in Economic Development and Healthcare Marketing Assists in Growing Visibility for Client Chartwell Agency, an award-winning marketing firm based in northern Illinois, recently completed a website redesign for BioForward…