In our modern, transitional world, things can change in the blink of an eye,

and it is important that you create a narrative that will withstand the storms that inevitably occur. No matter how stellar your organization is, at some point you may require a crisis communication team to avert disaster. And when trouble starts, you need Chartwell Agency to defend your reputation because we walk into the fire when others walk away. We have the expertise to douse the fire with our multiple-channel response, which will reach both your internal staff and external constituents. With a plan in place in case disaster strikes, and ongoing crisis management through best practice techniques, you and your business will be able to withstand any storm.

Proactive plan

The best defense is a good offense, and at Chartwell Agency, we firmly believe that you should have a crisis plan in place long before disaster strikes. We will help you every step of the way to find the right message, train your company spokesperson, and deal with any unexpected challenges that may arise. With our creativity and experience we can leverage all layers of media and other key constituents effectively and expediently. This includes understanding potential risks, creating a crisis plan, training your team, and simulating scenarios for success.

Ongoing management

Once a crisis occurs, our team at Chartwell will be with you to manage every facet of the experience. Bad news can spread like wildfire, and you will need an adept team to manage the rumors that surface both inside and outside of your company. With our trained, compassionate professionals, we will continue to simulate conversations and connections that will get your company back on track and seen in a positive light.

Best practices

We understand how to leverage all media channels and create the narrative necessary to turn your public relations problems into a positive. We utilize industry best practices to keep a positive light shining on your company. This includes timely messaging, clear-cut communications, and multi-channel dissemination of the carefully crafted message. Chartwell prepares well so when the stakes are high, you and your team will weather the crisis.

At Chartwell, we can manage your crisis with grace and expediency, and you can count on us for the following facets:

• Mapping potential risks
• Preparing a crisis plan
• Facilitating preparation for perceived risks
• Creating simulation exercises
• Training spokespersons
• Working with the media to share updates/insight, as appropriate
• Using best practices to manage the crisis
• Creating language and branding that will reinstate positive trajectory communications