education

social media

education social media

In this fast-paced world, education is a business, and you need a social media strategy for your school that will stand out from the crowd.

At Chartwell Agency, we have over 20 years of experience in educational marketing strategies, and as social media has grown an evolved as a marketing tactic, so have we.

The heart of a strong social media strategy is relationships: You need to build positive relationships with students, their families, and potential students to be successful. The varied and vibrant platforms of social media are a great way to do that. Chartwell develops innovative messages for you to share with your constituents and develops plans to send them out consistently through the appropriate social media channels.

Education Social Media Strategy

For private schools, K-12 public schools, and universities or colleges, social media provides a lot of value. When you effectively utilize social media platforms, you can share education content, create a trustworthy relationship with students, potential students, and staff, as well as boost your recognition and reputation in the community. At Chartwell, we are a research- and performance-driven company that creates an innovative strategic plan to get your message out into the world through a variety of channels.

You can’t just create a few Facebook posts and call it a day, thinking that new students will flock to your school. A solid educational social media strategy needs to be carefully built and consistently utilized. At Chartwell, we specialize in telling your story, and there is no better way to engage your audience and tell your story than with a stellar social media marketing campaign for your school.

There are several steps to this process, and Chartwell will be by your side every step of the way.

Research and refine your target audience, so you know where to direct your message
Create a customized social media marketing campaign
Coordinate with designers for a compelling graphic with optimal colors and design elements
Optimize the campaign to ensure that you have the audience’s needs in mind

Content marketing can continue the conversation once students find you via social media. And don’t forget that Chartwell can add conversational marketing to your arsenal, as we take it to the next level with chatbots who can personalize your experience.

No matter what social media strategy is right for your institution, you can count on Chartwell to find it.

With a trained set of social media strategists, your education social media strategy will generate leads, bring students into your institution, and use the desired social media channels to keep them!

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