Impact Advisors is a healthcare information technology consulting firm headquartered in Naperville, Illinois. Chartwell Agency manages a comprehensive public relations strategy for the organization, offering enhanced visibility in front of healthcare IT professionals and C-level executives; positioning members of its team as industry experts; and enhancing the organization’s reputation as an outstanding place to work for potential employees. Chartwell began working with Impact Advisors in 2011.
Solution
Chartwell identifies and targets media opportunities throughout the nation to reach Impact Advisors’ targeted audiences. Chartwell develops and pitches relevant and timely story ideas and secures interviews that allow Impact Advisors’ team members to demonstrate their industry knowledge and exceptional consulting services while sharing their unique and award-winning corporate culture. Chartwell also develops a monthly employee e-newsletter to share successful media placements with its growing workforce.
Outcome
Chartwell Agency has secured articles in key media outlets on a national basis including placements in American Medical News, Becker’s Hospital Review, CMIO, Corp! Magazine, Healthcare Informatics, Healthcare IT News, Healthcare Traveler Magazine, and Medical
Office Today.
“Chartwell Agency consistently identifies new opportunities to reach our corporate PR and marketing goals and objectives. They not only complete the work we request, but they go beyond to develop and present new ideas to help us achieve an even greater reach to our audiences, including our clients, our prospective clients and our recruits.” – Todd A. Hollowell, COO, Impact Advisors
