Chartwell Agency Manages Quad Cities Navy Week Program

Chartwell Agency, an award-winning marketing firm based in northern Illinois, managed the United States Navy Week program in the Quad Cities region. The Navy Week program is the Navy’s primary outreach effort into areas of the country without…
marketing strategies were like Halloween candy

If Your Marketing Strategies Were Halloween Candy

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Halloween means different things to different people. To some, Halloween is about costumes and scary yard displays. To others, it may mean carving pumpkins and haunted houses. To me, it’s about candy. It’s about the only time of year…

Research Now to Avoid Headaches Later

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“An ounce of prevention is worth a pound of cure.” Benjamin Franklin Developing and creating a marketing campaign can be a very time-consuming and expensive process. They can be months or years in the making and can carry large budgets…

Training as a Perk? Absolutely!

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Today, millennials make up a larger percentage of our workforce than any other generation, so it’s no wonder that HR professionals and business leaders are interested in learning more about what makes this group of knowledge workers tick.…
recession marketing

Marketing Into – and Through – a Recession

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There has been much talk recently by academics, financial experts and politicians about a possible recession in the not-too-distance future. If you experienced the past recession and its impact on marketing dollars – or lack thereof – you…
owned media

Don’t Just Earn Media, Own It

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While media relations plays an important role in a well-rounded public relations strategy, consider adding additional communications strategies to your toolbox, including owned media.   A successful communications strategy employs earned…