Website

Klehm Arboretum chose Chartwell Agency to redesign its website to help enhance its visibility for its events and programs including the traveling exhibit as well as its anchor summer events, the Woodsong Summer Concert Series and Garden Fair.

Chartwell Agency began the website project with a discovery meeting to determine Klehm’s goals and objectives for the website. Next, the firm outlined the navigation and pages that would be most important for Klehm’s audience and began developing onsite content incorporating SEO best practices. Chartwell Agency focused on a design theme that was simple, intuitive, and mobile friendly allowing visitors to effortlessly scan for information. The design incorporated rich colors, original photography, clear navigation, and a brand identity that moves fluidly throughout the site.

With all of Chartwell Agency’s website projects, the firm works to ensure that the website not only looks and sounds great, but that there are additional strategies in place to drive leads to the site. The firm also worked with Klehm to create and implement an in and out of market digital campaign for its key summer events.