Marketing Collateral

Chartwell Agency has created a collateral library for TexAmericas Center with pieces that meet a variety of communication needs. Pieces each have a critical purpose including providing relevant information to decision-makers in key industries, drumming up excitement about available properties, promoting its unique offerings, and informing the public of its activity and regional impact. Examples of collateral developed by Chartwell Agency for TexAmericas Center include:

Infographics. For data-driven and number-heavy reports, Chartwell Agency designs infographics. The easy-to-read graphics tell a story, highlight economic success, and can be repurposed into other material. 

Eblasts. To effectively promote different portions of TexAmericas Center campuses, Chartwell designed a series of emails that allow the organization to highlight specific properties while simultaneously reaching industry-specific contacts. 

Community Profiles. Chartwell Agency developed a community profile that outlines TexAmericas Center’s strengths, highlights a vision for portions of its property, and uses industry-specific language to help reach major players in certain industries. The approach is creative, visual, and intentional. 

Mailers. To help tell the TexAmericas Center story, Chartwell Agency designed a six-panel, data- and story-driven brochure to distribute to key audiences. The piece helped highlight TexAmericas Center’s successes as well as reach people at their businesses and doorsteps.