Entries by Rebecca Epperson

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Capitalizing on News-Driven Topics Sets You Apart

Remember Super Bowl XLVII in 2013?  Like most, you probably don’t remember the opposing teams (Baltimore Ravens and San Francisco 49ers) or any details from the game (the 49ers won by the score of 34-31). Or even the halftime performer (Beyoncé).    But what if I added in this detail: it’s the Super Bowl in which the lights went out for […]

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Every Great Strategy Starts with a Destination in Mind

In my previous blog post I “teased” the idea of changes coming from Chartwell Agency, and today, we officially launched those changes with new branding – including a new website and collateral – and an enhanced focus on our key service lines and industries. The updated branding also reflects our service areas of expertise to […]

Enhancing the brand – it’s not just for clients anymore.

We take great pride and strides in ensuring we are listening to our clients (and potential clients) to understand their business challenges and developing strategic plans and implementing marketing tactics to address and exceed expectations to impact their revenue, brand, and organizational outcomes. We believe in each client for whom we work and enjoy every […]