Proper Messaging Key for Return to In-person Patient Visits

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We know COVID-19 restrictions and precautions are still in place, but most states are taking gradual steps to increase various activities that were disrupted by the pandemic. Healthcare providers had to put a hard stop to elective procedures…
marketing review

A Mid-year Marketing Review

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The first half of 2020 has been quite the ride! Our daily habits and lives were disrupted. We experienced uncertainty, fear and (lots of) change. Despite these challenges, we learned how to be more resilient, agile and patient. What we thought…

Designing in These Times

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At the beginning of March 2020, most of our clients were in full swing with their Q2 marketing programs and plans. Messaging and creative were developed and ready to rock ‘n’ roll. We were heading into the fun advertising seasons of spring…
healthcare marketing

Healthcare Marketing FAQs: COVID Edition

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Our last Chartwell Agency Lunch Bites webinar focused on answering many common questions we received throughout the series, but also on questions we have heard from clients and colleagues around how to manage marketing during the COVID-19 pandemic.…
marketing takeaways

Marketing Takeaways from a Webinar Superfan

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As the chat room moderator for our Lunch Bites series, I had a front-row seat for the last five weeks as we dove into dealing with the coronavirus pandemic, its effects on marketing organizations, and how we can all plan for the future. These…
making it work

Making it Work

As of this moment, we’re living through an unprecedented economic crisis. History has no comparable lessons from which we can learn, so we’re all navigating through uncharted territory together. We’re also dealing with loss – loss of…

Post-COVID-19 Marketing: A Paradigm Shift in Approach

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With more than 40 days of stay-at-home orders under our belt for most of the country, and a majority of businesses either closed – or at the very least, doing business in a new way – clouds are beginning to shift from “how to conduct…

Tips for Messaging and Growing Telehealth

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Brands and organizations have had to get creative during the COVID-19 pandemic to either keep delivering services or keep their names in front of people. If your business didn’t have a large digital footprint before the coronavirus hit,…

Public Relations Tips for the Banking Industry Amid the Coronavirus Pandemic

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The number of people seeking unemployment benefits has risen to more 16.8 million people according to the Department of Labor, and the numbers are expected to keep rising. Is your credit union or community bank effectively communicating the…

Prioritize Mental, Emotional Health – Even During a Pandemic

By now, we’ve all experienced certain routine changes because of the COVID-19 pandemic. Maybe you’re working remotely for the first time or juggling work with e-learning while the kids are out of school. Social media platforms have reported…