Illinois AHEC Scholars

Chartwell Agency Completes New Website for National Center for Rural Health Professions’ Illinois AHEC Scholars Program

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Rockford, Ill. (August 28, 2018) — Chartwell Agency recently completed a new website for the National Center for Rural Health Professions’ (NCRHP) Illinois Area Health Education Center (AHEC) Scholars Program.   NCRHP is an organization…
Storytelling in Marketing

Using Storytelling in your Marketing Efforts

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Organizations that are winning the hearts and minds of their audience are the ones sharing compelling and useful stories in their advertising and marketing efforts. Storytelling in marketing is not a new concept, but it has become increasingly…

The Importance of Print

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In this day and age of increased consumption of information through digital media, the importance and relevance of print media always seems to be in question. As a multi-channel marketing firm, Chartwell is always looking at our client’s communications…

Chartwell Agency Hired by RAMP to Develop Brand, Strategy and Website for OnRAMP Curriculum & Training

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Rockford, Ill. (August 6, 2018) — Chartwell Agency was hired by RAMP to assist with branding and strategy for its OnRAMP Curriculum & Training products, including comprehensive disability curriculum for Kindergarten through 12th Grade.…
Planning your news conference from beginning to end.

Not “Fake News and White Lies” – Good PR Might Be Our Best Hope

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In an era of fake news and white lies, the last thing people might think of to right the ship is good public relations. Often synonymous with “spin,” PR has gotten a bad rap. Olivia Pope’s sometimes questionable approach – and even more…

Is it Time to Consider a New Website? Answer These Four Quick Questions to Find Out.

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Are you considering a new website, but not sure if now is the right time? You’re not alone. Knowing when to make an investment in website redesign can be overwhelming and intimidating. However, it is essential to remember why your website…

Are Your Communications Integrated?

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At  Chartwell Agency, we define a successful plan as one that employs a three-pronged approach involving a combination of earned, owned and paid opportunities. Like a three-legged stool, hitting from these three perspectives keeps your message…

Healthcare and Color

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Here at Chartwell Agency we have a strong focus on the Healthcare industry. One area where we have a long relationship and seasoned expertise in is the independent and assisted living segment. As a designer, this segment presents a unique set…

Integrating Your Marketing and Fundraising Team’s Efforts

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Chartwell Agency was recently invited to present two sessions at a conference for non-profit  fundraising professionals coordinated by the Northern Illinois Center of Non-Profit Excellence (NICNE). Our session, titles “Integrating the Efforts…

Every Great Strategy Starts with a Destination in Mind

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In my previous blog post I “teased” the idea of changes coming from Chartwell Agency, and today, we officially launched those changes with new branding – including a new website and collateral – and an enhanced focus on our key service…