financial

branding

financial branding

If your bank or credit union is going to keep pace with the ever-changing world, you are going to need a brand that resonates with its constituents.

At Chartwell Agency, we know the right questions to ask to create what you desire and give your organization a brand that will bring customers/members into your fold. Even if you already have a brand in place, we have the expertise and experience to ensure that your brand is on the cutting edge, which will translate to increased traffic and ultimately revenue for your bank or credit union. 

Branding for Banks

Because there are so many financial institutions that customers can choose from, branding for banks takes a special kind of company, and years of experience, to perfect. At Chartwell, we have 20 years of expertise, so we are not overwhelmed by all the intricacies that go into branding your bank. We begin by researching, then applying best practices for social media, mobile apps, SEO, and all things digital marketing. With our branding savvy, we will create an innovative campaign to enhance your brand in front of the right-fit audiences. 

Rebranding for Banks

As important as a new brand is the need to rebrand if it has grown stale through the years. Our accomplished and capable team is ready to create a brand that customers will gravitate toward. We easily get to the heart of the matter and enhance your brand to attract the kind of customers you want, then work hard to keep them. 

Branding for Credit Unions

When it comes time to brand your credit union, trust the job to Chartwell Agency. With so many credit unions for members to choose from, you need a brand that will help stand out from the crowd. With 20 years of experience surrounding the entire branding process, your credit union can feel confident in working with Chartwell.

At Chartwell, you can be confident in our follow through with these steps to create your credit union brand:

Build a strong foundation
Our marketing team will research extensively and use our experience to build a brand that will stand the test of time. 
Entice members to action
A brand is only as good as its ability to get new members. With our expertise in integrated marketing and communications planning and digital advertising, we will attract right-fit members 
Onboard new members
Though many marketing agencies might find you new members, we also take the long-term approach to ensure they these members are retained. 
Build a relationship; cross-promote products
Our experts know how to give your members what they want, but also push them in the direction you would like so they try new products/services. 
Reconfigure
Your branding campaign is like a living organism. At Chartwell we understand that it needs to grow and change, and we have the experts that will modify and tweak the brand over time to make sure it is focused correctly.

Re-Branding for Credit Unions

Don’t get stuck in the same old rut. In a world that is constantly evolving, let our innovative marketing team rebrand your approach as a credit union so you can engage more members and earn more revenue. We spend time looking extensively at what you have and who you are so that we can build a more modern and meaningful brand for your credit union.

At Chartwell, we help you build a strong foundation.

Whether you want to rebrand for the first time, or you want to rebrand something that is already there, Chartwell will stay with you through the entire process and create a brand that will be relevant long into the future.

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