Home Show Booth

Chartwell Agency leveraged its expertise in branding and graphic design to develop a tradeshow booth strategy based on the client’s goals and the audiences’ expectations for the show. Understanding that attendees seek clarity and immediacy in understanding a company’s offerings, the agency prioritized streamlined designs and concise messaging to maximize exposure and engagement. By focusing on high-level messaging and impactful “finished project” images, Chartwell Agency was able to create a booth that stood out against the competition and amidst the noise of the event floor.

Chartwell Agency developed a trade show display that included parachute-shaped tension fabric headers, giving the booth a castle-like appearance from afar. The booth also featured columns, a podium, banner stands, a cocktail table, and a fabric backwall display, all functioning perfectly together to produce the “wow” factor.

The booth also included a one-stop-shop stand, which enabled attendees to explore catalogues with an iPad, TV, and brochures for added convenience. The unique form and extensive graphic space created a visually stunning presentation. The graphics were printed onto stretch fabric using a dye-sublimation process, ensuring vibrant, high-resolution images that smoothly fit the frames. The entire booth was designed for easy packing and setup, making it portable and user-friendly.

Chartwell Agency managed every aspect of the booth development from project management to design execution and content development to coordinating printing. In addition, the firm worked directly with vendors to guarantee timely delivery and uncompromising quality.