football flying out of tv

Is Advertising During The Super Bowl a Good Investment?

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This Sunday, February 12, marks the biggest sporting event of the year - the sport of Super Bowl advertising. Who will come out as winners and who will have to go back to the drawing board to figure out where their advertising went wrong? And,…
side view of man's face thinking about AI and graphic design

The Future of AI and Graphic Design

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Artificial intelligence (AI) exploded onto the scene at the end of last year with the introduction of OpenAI’s “ChatGPT” user interface and API. ChatGPT, “Chat Generative Pre-Trained Transformer” is an incredible AI tool where you…
color of the year magenta

Color of the Year 2023

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Viva Magenta The color of the year is here! Viva Magenta! A powerful, vibrant red to give us all the vim and vigor we need in the coming year. This projected color will start to become influential and present in a lot of what you will see…
poolhouse signage

Customer Service Training Should be Your New Year’s Resolution

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During some travel hiccups with our recent holidays, my family and I decided to spend a few days at a large indoor waterpark-hotel so that our 11-year-old daughter (and us, truth be told!) could enjoy a few days of fun and relaxation. The overall…
large group of people to show how language evolves

Adapt to the Evolution of Language to Connect with Your Audience

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Language is ever-evolving as is how we use language, especially due to technology.  As technology advances, so does the communication gap between generations. From Baby Boomers to Gen Z, each generation uses language differently. That…
arrow bouncing down stacks of coins to show recession

Marketing During a Downturn: How Your Business Can Communicate Amidst a Looming Recession   

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I come to you today with advice I don’t want to give: How to market and communicate about your business during a looming recession.As we approach the new year, our country is also expecting an economic downturn that’s anticipated to impact…
black and white image of hand holding microphone

Why You Should Have a Public Relations Strategy During the Holidays

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The holiday season is the most wonderful time of the year, but it’s also the busiest time, too. From rushing to and from events, fitting in end-of-year projects, and shopping for loved ones, there is a lot going on. However, for journalists,…
blocks showing 2023 is loading

Top 2023 Marketing Trends

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With 2022 almost in our rearview mirror, at Chartwell Agency, we’ve been thinking a lot about the year ahead and what the top marketing trends will be in 2023. We don’t have a magic crystal ball, but we do have the experience of working…

5 Pieces for a Powerful Marketing Campaign

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When a client asks us to create a new piece of collateral or develop a campaign or program, our typical response is “sure thing, we’ll have that to you in a couple of weeks.”
Ingenium Website on monitors

Chartwell Agency Designs New Website for Ingenium Aerospace

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Chartwell Agency, an award-winning marketing firm based in northern Illinois, recently designed a new website for Ingenium Aerospace creating a solid foundation and communications structure to grow its marketing materials to reach more clients,…