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Chartwell Agency Designs 35th Anniversary Logo for Rockford Area Habitat for Humanity

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Chartwell Agency, an award-winning marketing firm based in northern Illinois, recently designed a logo to help the Rockford Area Habitat for Humanity celebrate and commemorate its 35th year building homes, neighborhoods and lives in the community.   Habitat…
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Considerations for Renaming and Rebranding Your Credit Union

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https://youtu.be/8tmJlz2kBgU Credit unions in high-growth modes often find themselves faced with an important question – is it time for a renaming and rebranding? Recent studies indicate that 20% of banks and credit unions in the U.S.…

Why You Should Be the Face of Your Business

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Branding yourself as the face of your business can be an incredibly powerful tool for growth.
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Chartwell Agency Receives Eight MarCom Awards

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Chartwell Agency, an award-winning marketing firm based in northern Illinois, recently earned eight MarCom Awards from the Association of Marketing and Communication Professionals (AMCP). The MarCom Awards honors excellence in marketing…

Chartwell Agency Develops 50th Anniversary Campaign for Crusader Community Health

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Chartwell Agency, an award-winning marketing firm based in northern Illinois, recently developed and implemented a successful marketing campaign for Crusader Community Health to celebrate the organization’s 50th anniversary and raise awareness…

Chartwell Agency Develops Successful Integrated Marketing Campaign for Racine Unified School District

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Chartwell Agency recently developed and implemented a fully integrated marketing campaign for the Racine Unified School District (RUSD) to drive enrollment for its schools, raise awareness of its educational offerings, and position itself as…

Debranding (Less is More)

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Over the last several years there has been a trend in branding: Debranding! I’ve read and heard of several different definitions for it. It can be explained as a strategic and message retooling, or as a visual reworking, to appear more consumer-centric…

Chartwell Agency Wins Eight ADDY Awards

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Firm earns awards for each nomination submitted Chartwell Agency recently won eight American Advertising Awards from the American Advertising Federation (AAF) Northern Illinois. The awards recognize area businesses and organizations for…
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Healthcare Marketing Plans: Five Essentials

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While healthcare marketing is unique and can be challenging, the key strategies organizations should consider in their healthcare marketing plans are much like other industries and there are several basics that all healthcare organizations…

Chartwell Super Bowl Ads Takeaways and Favorites

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It’s all about the Super Bowl ads! Some people watch the actual game, but for many of us in the marketing biz, the Super Bowl is, well, the Super Bowl of advertising. With big budgets and even bigger ideas, the world’s leading brands duke…