Color of the Year 2022

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Let’s greet the new year with a periwinkle and a smile. The color of the year is here! Very Peri! A fresh, energetic periwinkle to usher in, hopefully, a more optimistic year. This projected color will start to become influential and present…
career in marketing

A Few of My Favorite Things About a Career in Marketing

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A career in marketing is fun and exciting. Each day brings a new project, interaction, and challenge. In the spirit of the season, I am sharing a few of my favorite things about working in the marketing field.   Seeing Your Ideas Come…

Public Relations Myths and the Real Strategies Behind Them

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https://youtu.be/Br2t5KTwXJ8 When I started at Chartwell Agency, I had no experience working for a public relations and marketing agency. My knowledge of public relations came from television with limited exposure at work. This created…

The Difference Between Strategic Planning and Annual Planning (And Why You Need Both)

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What is the difference between strategic planning and annual planning? If you’re not sure, or your organization uses one document for both, keep reading! There’s a significant difference between the goals and uses of a strategic plan, which…

Social Media Snack: How to Know When Your Facebook Posts Need a Little (or Big) Boost, Pt. 2

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We know you’re always hungry for more tips and tricks to improving your social media presence, which is why the Chartwell team is returning for another Social Media Snack. Social media is an enormous asset to your brand, and we hope this…

Social Media Snack: Optimize Your Organic Reach with these Facebook Tips

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The Chartwell team is back for another Social Media Snack, where we offer bite-size tips to help you maximize your social media presence.Social media best practices, like posting on the right day and time, should be part of your social media…

Combatting the Great Resignation: Tips for Marketing and Communications Teams

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In the most recent employment data from the U.S. Bureau of Labor Statistics, 4.3 million Americans quit their job in August 2021. This is a record-high rate, with the most people quitting their jobs in the south and Midwest regions of the country.…

The Benefits of Implementing a ROWE

3,125 Hours. That was the amount of time I spent in a car driving to and from work for the last five years. This is the equivalent of 130 days behind the wheel. I spent 4.3 months on the highway between home and work. That sounds crazy right?…
my first vlog

Tips for Making Your First Vlog

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Check out these tips to help overcome some of the issues that come with vlogging.

Dress Up Your Marketing Strategy for Halloween

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Well, it wouldn’t be October if I didn’t write a Halloween themed blog. I had such a sweet time writing “If Your Marketing Strategies Were Halloween Candy,” and a killer time drafting, “Is Your Marketing Plan Straight Out of a Horror…