Strategic Marketing Moves for Economic Development Organizations in 2024
Blog, Economic Development, Economic Development Marketing Campaign
As we enter 2024, experts predict a tumultuous economic landscape that could bring new challenges to businesses. With those, opportunities arise for economic development agencies to enhance their marketing and communication efforts to better…
Positive Phrasing – Why I Have a Big Problem with “No Problem”
Blog, Facilitation and Training, VlogPositive phrasing is positioning a statement more positively. It means removing negative words in favor of positive ones, offering options, and emphasizing positive outcomes and consequences.
Pros and Cons for Hiring or Working with an Agency to Grow Your Marketing Team
Blog
We’ve all been there – realizing that the demands on your marketing department exceed your team’s availability– or capabilities – to meet those expectations. While we can anticipate peak seasons, if needs consistently outpace resources,…
External Email Marketing: Top 5 Reasons Your Business Should Be Leveraging It
Blog, Digital Media
The main goal of most brands is simple: reach and engage with their ideal audience. Unfortunately, there are countless strategies and dozens of platforms at your disposal. Feeling paralyzed with uncertainty? Chartwell Agency can assist, if…
Considering LinkedIn Marketing? Tips for Effective Engagement.
Blog, Marketing, Social Media
Considering using LinkedIn for marketing is a wise decision, especially if your target audience includes professionals, B2B clients, or you are looking to build your personal brand in a professional context. LinkedIn has more than 900 million…
Marketing for C-suite Executives
Blog, Marketing, Public Relations
You’ve worked your way up the corporate ladder. You’re likely responsible for overall strategy, providing deep insights on key business decisions to the CEO, leading M&A initiatives, or perhaps you are the CEO yourself. You are part…
Manufacturing Matters: 5 Tactics to Use During Manufacturing Awareness Month
Blog, Economic Development, Economic Development Branding, Economic Development Marketing Campaign, Economic Development Public Relations, Economic Development Social Media
Over the past two years at Chartwell, I’ve had the privilege of leading our economic development vertical. Along with that opportunity comes the honor of getting to know manufacturers and economic development engines across the country.Manufacturing…
Website Best Practices for Economic Development Organizations
Blog, Economic Development Website Design, Website Design
Recently, we did a deep dive into the country’s 25 fastest-growing communities, specifically, how their chambers and economic development organizations represented themselves through their virtual front door: their websites. While each approached…
Humans and AI: Enhancing Creativity and Innovation
Blog, Graphic Design
In an era of rapid advances in tech, artificial intelligence (AI) is emerging as a driving force poised to reshape the industries Chartwell specializes in and redefining the way we all live. From optimizing healthcare processes and promoting…
Enter a New Geographical Market Successfully with these Marketing Tips
Blog, Marketing
Entering a new geographical market can be beneficial for sustained and enhanced business growth. However, as organizations seek to expand their footprint, they often encounter the challenge of effectively entering unfamiliar territories. As…