In an era of rapid advances in tech, artificial intelligence (AI) is emerging as a driving force poised to reshape the industries Chartwell specializes in and redefining the way we all live. From optimizing healthcare processes and promoting innovation, to impacting economic development, and transforming education through personalized learning experiences, the impact of AI is […]
Content creation is a vital aspect of the various industries we service. Whether it’s writing, designing, or producing multimedia content, we are constantly seeking ways to maximize our productivity while maintaining our creative spark. As we explored in my first artificial intelligence (AI) blog, AI for content creation is a powerful new set of tools. […]
Artificial intelligence (AI) exploded onto the scene at the end of last year with the introduction of OpenAI’s “ChatGPT” user interface and API. ChatGPT, “Chat Generative Pre-Trained Transformer” is an incredible AI tool where you enter a prompt into a text field and OpenAI’s conversational chat bot gives you extremely detailed answers on any topic […]
There is more to website redesign than good looks. The construction of your website has to be innovative, be held to the latest SEO standards, with impactful messaging, and have rock-solid functionality. When designing a website, you must become an expert in the industry, create a design that is relevant to the viewer, and make […]
As we have discovered in my earlier blogs, there is no media channel more powerful than video for marketing your company or organization to your target audience. Video draws in the viewer and creates a lasting understanding and a deeper connection to your goals. We have all heard the phrase “Lights, Camera, Action,” but did […]
In my first blog of this series I laid out the reasons why you should be using video in your marketing efforts. The number of people consuming video on their mobile devices is staggering and only increasing. In my most recent vlog I went over what types of videos your company or organization should be […]
After exploring the idea of “why video” in my first blog in this series, we are now going to dive into the types of videos can make the biggest marketing impact to get your desired results. What makes video such an integral part of a marketing strategy? It is all about the consumer/customer. The goal […]
Recently, we were sitting around the table in our conference room discussing a messaging facilitation our company led for a client. These facilitations help us formulate a message map that helps organizations successfully share their story. In the facilitation, we ask the group a super simple question, “What does your company do?” The question, as […]
A few years ago, Chartwell anticipated the boom in video for marketing. We prepared our clients, as well as launched our very own series of videos, to stay far ahead of the curve. Since that time, video use in marketing has exploded and shows no signs of slowing down. When we committed to leading the […]
3,125 Hours. That was the amount of time I spent in a car driving to and from work for the last five years. This is the equivalent of 130 days behind the wheel. I spent 4.3 months on the highway between home and work. That sounds crazy right? That is more than twice the average […]