Michael Laskonis sitting in chair

AI for Content Creation

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Content creation is a vital aspect of the various industries we service. Whether it's writing, designing, or producing multimedia content, we are constantly seeking ways to maximize our productivity while maintaining our creative spark. As…
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Tips for Credit Union Marketing Teams to Boost Brand and Business

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We just wrapped up an amazing week in Nashville for the 2023 Marketing Association of Credit Unions (MAC) Conference. The annual event brings together credit union marketing teams from across the country to network, learn from industry…

Social Media for Banks and Credit Unions

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https://youtu.be/R6YO0kxTxls Strategies to grow digitally and boost ROI Is your bank or credit union using social media effectively? As the financial industry continues to grow digitally, it’s critical to strategically use social media…
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Considerations for Renaming and Rebranding Your Credit Union

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https://youtu.be/8tmJlz2kBgU Credit unions in high-growth modes often find themselves faced with an important question – is it time for a renaming and rebranding? Recent studies indicate that 20% of banks and credit unions in the U.S.…
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GA4 vs UA: Some New Features to Help You Build Better Marketing Strategies

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Take a look at this deeper dive into some of Google Analytics 4 new features that set it apart from Universal Analytics.
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Google Analytics 4: Five Reasons You Should Embrace It

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https://youtu.be/XQgi7eRoyHw The year was 2012. The iPhone 5 was just released and boasted a stunning eight-megapixel camera. Facebook decided to purchase a fun little photo-sharing app called Instagram and acquired all 13 of its employees…
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The Top 3 Digital Marketing Strategies For Colleges & Universities

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https://youtu.be/VUyW5YJns8g Colleges and universities are facing a unique challenge when it comes to marketing. How to stand out in a crowded field to reach and engage with potential students. In fact, the most common question we get…
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Using the Top 5 Best Practices in School Branding to Attract Students

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No matter what level of education marketing you are in, it all comes down to one important issue: enrollment.
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Is LinkedIn Worth It? 5 Reasons Why It is Beneficial for Economic Development

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If you’re in economic development, you need to be using LinkedIn to network and connect, grow your brand, promote your offerings, and generate leads.All that sounds good, right?  However, buying in and understanding why a platform that…
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Why You Should Be the Face of Your Business

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Branding yourself as the face of your business can be an incredibly powerful tool for growth.