man holding mixing bowl for digital marketing blog

Successful Digital Marketing Campaigns:  Six Essential Ingredients

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When it comes to digital marketing campaigns, success isn't merely about plastering content onto digital platforms and crossing your fingers. It's a carefully crafted recipe of ingredients, each playing a critical role in capturing audiences…
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The Role of Public Relations in Today’s Digital World

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The power of public relations (PR) is real – it helps to enhance reputation, build credibility, and grow overall brand awareness. It’s the triple threat of communications! And the role of public relations in today’s digital world has…
Edgebrook Dermatology Video Stills of procedures

Chartwell Agency Develops Video for Edgebrook Dermatology

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Chartwell Agency, an award-winning marketing firm based in northern Illinois, recently developed a video for Edgebrook Dermatology to help increase awareness of the clinic’s medical and aesthetic services and help drive volume. Edgebrook…
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2024 Website Trends: Here are our A+ picks to embrace now

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New year, new you, new website? As we settle into 2024, you may be asking yourself if it’s time for a website refresh or a full website redesign. As technology changes, even websites created in the last few years can seem dated. If you think…
Viddy Award logo

Chartwell Agency Earns Three Gold Viddy Awards

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Firm’s Capabilities Expand Promotional Videos to Television Commercials ROCKFORD, Ill. (Jan. 11, 2024) — Chartwell Agency, an award-winning marketing firm based in northern Illinois, recently received three Viddy Awards from the Association…
Emily Hartzog smiling for Positive Phrasing Blog

Positive Phrasing – Why I Have a Big Problem with “No Problem”

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Positive phrasing is positioning a statement more positively. It means removing negative words in favor of positive ones, offering options, and emphasizing positive outcomes and consequences.
Geneva Pacific website landing page on laptop

Chartwell Agency Develops Website for Geneva Pacific

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Chartwell Agency, an award-winning marketing firm based in northern Illinois, recently developed a new website for Geneva Pacific. Geneva Pacific recently underwent a rebranding project with Chartwell Agency and, as part of that, needed a…
email marketing infographic

External Email Marketing: Top 5 Reasons Your Business Should Be Leveraging It

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The main goal of most brands is simple: reach and engage with their ideal audience. Unfortunately, there are countless strategies and dozens of platforms at your disposal. Feeling paralyzed with uncertainty? Chartwell Agency can assist, if…
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Considering LinkedIn Marketing? Tips for Effective Engagement.

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Considering using LinkedIn for marketing is a wise decision, especially if your target audience includes professionals, B2B clients, or you are looking to build your personal brand in a professional context. LinkedIn has more than 900 million…
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Marketing for C-suite Executives

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You’ve worked your way up the corporate ladder. You’re likely responsible for overall strategy, providing deep insights on key business decisions to the CEO, leading M&A initiatives, or perhaps you are the CEO yourself. You are part…