people conducting mid-year marketing review

Mid-year Marketing Review

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Every year, organizations should conduct a mid-year marketing review to assess the effectiveness of their marketing strategies and refine as needed to help set up a successful second half of the year. How are you performing against competitors?…
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SEO and Online Reputation Management: Why Your Digital Standing Matters!

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Reputation management is vital to a business as it directly influences consumer trust and brand loyalty which ultimately affects a company’s bottom line. Did you also know that having a strong online reputation management plan in place can…
workplace SEO case study with graph

Chartwell Agency Conducts SEO Audit for workplace

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Chartwell Agency, an award-winning marketing firm based in northern Illinois, recently conducted an SEO audit for workplace to help improve the organization’s website health.   Chartwell Agency partnered with workplace, a leading…

Conducting an Audience Analysis to Drive New Business

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As organizations seek to grow their businesses, more often they are narrowing in on the “right fit” customers by conducting an audience analysis. Gone are the days of “spray and pray” that send out a message far and wide in the hope…
Man holding laptop coming out of water for brand refresh blog

Brand Refresh: How do you determine if it’s time for one?

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Feeling old, worn out, and tired of your brand? Is it just not sitting the same way it used to? There is never a bad time to step back and assess your brand and determine if it needs a refresh. Refreshing a brand is crucial to staying relevant…
man holding mixing bowl for digital marketing blog

Successful Digital Marketing Campaigns:  Six Essential Ingredients

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When it comes to digital marketing campaigns, success isn't merely about plastering content onto digital platforms and crossing your fingers. It's a carefully crafted recipe of ingredients, each playing a critical role in capturing audiences…
hand reaching for touch points for public relations in today's digital world

The Role of Public Relations in Today’s Digital World

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The power of public relations (PR) is real – it helps to enhance reputation, build credibility, and grow overall brand awareness. It’s the triple threat of communications! And the role of public relations in today’s digital world has…
Edgebrook Dermatology Video Stills of procedures

Chartwell Agency Develops Video for Edgebrook Dermatology

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Chartwell Agency, an award-winning marketing firm based in northern Illinois, recently developed a video for Edgebrook Dermatology to help increase awareness of the clinic’s medical and aesthetic services and help drive volume. Edgebrook…
2024-webiste-trends

2024 Website Trends: Here are our A+ picks to embrace now

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New year, new you, new website? As we settle into 2024, you may be asking yourself if it’s time for a website refresh or a full website redesign. As technology changes, even websites created in the last few years can seem dated. If you think…
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Chartwell Agency Earns Three Gold Viddy Awards

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Firm’s Capabilities Expand Promotional Videos to Television Commercials ROCKFORD, Ill. (Jan. 11, 2024) — Chartwell Agency, an award-winning marketing firm based in northern Illinois, recently received three Viddy Awards from the Association…