The WWW (WHY? WHAT? WHO?) of Website Development

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https://youtu.be/hgcwG7MGtuw Websites are the core of most businesses’ brands. They are a portal for people to know and understand who you are, what you do, why you do it, and what you can do for them. As digital and virtual engagement…
man taking vertical video of coffee and cake

Vertical Video: Three Reasons to go Vertical

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In my first blog of this series I laid out the reasons why you should be using video in your marketing efforts. The number of people consuming video on their mobile devices is staggering and only increasing. In my most recent vlog I went over…
employee recognition by group of people

Kudos – Giving Employee Recognition in a Way that Matters

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Great organizational leaders do it frequently and effectively. All employees need it. Positive corporate cultures thrive on it. To what am I referring? Giving employee recognition and praise. While we know that receiving praise for a job…
Angle view of BioForward talent videos

Chartwell Agency Creates Video Series  for BioForward Wisconsin 

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Firm’s Expertise in Healthcare and Economic Development Marketing Assists in Producing Recruitment Videos ROCKFORD, Ill. (June 22, 2022) — Chartwell Agency, an award-winning marketing firm based in northern Illinois, is creating…

The Impact of Imagery on Memory: 3 Ways to Become More Memorable to Become More Persuasive

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As we continue to be inundated with information from every possible source, it can be challenging to ensure that your message is not only being noticed but remembered. Whether it’s a PowerPoint presentation or a digital ad, imagery plays…

Making an Impact in the New Normal of Public Relations

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As most public relations professionals know, there have been incredible changes with media in just the past few years forcing even the most experienced marketing experts to learn a new normal in pitching and securing stories. Traditional…

Social Media and Financial Literacy: Where Millennials and Gen Z are learning about money

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Millennials and Gen Z are using alternative social media platforms to learn about financial literacy. Millennials and the Gen Z population: They’re smart. They’re savvy. They aren’t loyal to any brand. They’re inundated…

Chartwell Agency Wins National Awards for Video Production

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Chartwell Agency recently won three awards for its work in video production from Viddy. Now in its 27th year, Viddy is one of the oldest, largest, and most-respected awards programs in the video industry and honors excellence in the way videos…
credit union marketing teams working around a table

Top Reasons Your Credit Union Marketing Team Can Benefit from an Agency

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This past week, the Chartwell financial marketing team attended the 2022 Marketing Association of Credit Unions (MAC) Conference. It was an amazing experience to network with some of the best and brightest credit union marketing teams across…

Evaluate Your Content Strategy Plan This Summer

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Summer is quickly approaching, and for education marketers and communications strategists, you are probably hard at work on your recruitment and enrollment plans for the fall. That means it’s a good time to take a deep dive into your content…