Emily Hartzog smiling for Positive Phrasing Blog

Positive Phrasing – Why I Have a Big Problem with “No Problem”

, ,
Positive phrasing is positioning a statement more positively. It means removing negative words in favor of positive ones, offering options, and emphasizing positive outcomes and consequences.
Geneva Pacific website landing page on laptop

Chartwell Agency Develops Website for Geneva Pacific

,
Chartwell Agency, an award-winning marketing firm based in northern Illinois, recently developed a new website for Geneva Pacific. Geneva Pacific recently underwent a rebranding project with Chartwell Agency and, as part of that, needed a…
email marketing infographic

External Email Marketing: Top 5 Reasons Your Business Should Be Leveraging It

,
The main goal of most brands is simple: reach and engage with their ideal audience. Unfortunately, there are countless strategies and dozens of platforms at your disposal. Feeling paralyzed with uncertainty? Chartwell Agency can assist, if…
phone showing social media likes

Considering LinkedIn Marketing? Tips for Effective Engagement.

, ,
Considering using LinkedIn for marketing is a wise decision, especially if your target audience includes professionals, B2B clients, or you are looking to build your personal brand in a professional context. LinkedIn has more than 900 million…
marketing for c suite-executives talking to each other at table

Marketing for C-suite Executives

, ,
You’ve worked your way up the corporate ladder. You’re likely responsible for overall strategy, providing deep insights on key business decisions to the CEO, leading M&A initiatives, or perhaps you are the CEO yourself. You are part…
man_on_computer_on_website_for_economic_developemnt

Website Best Practices for Economic Development Organizations

, ,
Recently, we did a deep dive into the country’s 25 fastest-growing communities, specifically, how their chambers and economic development organizations represented themselves through their virtual front door: their websites. While each approached…
humans and ai hand on tablet with lightbul

Humans and AI: Enhancing Creativity and Innovation

,
In an era of rapid advances in tech, artificial intelligence (AI) is emerging as a driving force poised to reshape the industries Chartwell specializes in and redefining the way we all live. From optimizing healthcare processes and promoting…
map of Midwest with pushpins for new geographic markets

Enter a New Geographical Market Successfully with these Marketing Tips

,
Entering a new geographical market can be beneficial for sustained and enhanced business growth. However, as organizations seek to expand their footprint, they often encounter the challenge of effectively entering unfamiliar territories. As…
SEO Audit infographic

SEO Audits as a Catalyst for Growth: What We’ve Learned in Conducting Them

,
Getting visitors through your front door is vital to your business. Just as important is providing a virtual front door: your website. No matter the time that your customers are looking for you or where they might be, your website is ready…
Viddy Award logo

Chartwell Agency Earns Four Viddy Awards

,
Chartwell Agency, an award-winning marketing firm based in northern Illinois, recently received four Viddy Awards from the Association of Marketing and Communication Professionals. Now in its 28th year, Viddy is one of the oldest, largest…