credit union marketing teams working around a table

Top Reasons Your Credit Union Marketing Team Can Benefit from an Agency

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This past week, the Chartwell financial marketing team attended the 2022 Marketing Association of Credit Unions (MAC) Conference. It was an amazing experience to network with some of the best and brightest credit union marketing teams across…

Chartwell Agency Receives Six Hermes Marketing Awards

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Chartwell Agency, an award-winning marketing firm based in northern Illinois, recently earned six national Hermes Creative Awards in marketing and public relations. The Hermes Creative Awards are administered by the Association of Marketing…

Evaluate Your Content Strategy Plan This Summer

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Summer is quickly approaching, and for education marketers and communications strategists, you are probably hard at work on your recruitment and enrollment plans for the fall. That means it’s a good time to take a deep dive into your content…

Marketing Resolution for 2022: More Video, Part 2

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https://youtu.be/GXCRNs-xIJI After exploring the idea of “why video” in my first blog in this series, we are now going to dive into the types of videos can make the biggest marketing impact to get your desired results. What makes video…

Debranding (Less is More)

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Over the last several years there has been a trend in branding: Debranding! I’ve read and heard of several different definitions for it. It can be explained as a strategic and message retooling, or as a visual reworking, to appear more consumer-centric…